MTV International / Sweetheart from Universal Everything on Vimeo.
MTV new look was created by MTV’s creative directors collaboration with UK-based studio Universal Everything. It features lots of colors and particles , textures and objects. What can I say, I’m a sucker for candy. I love the first bumper.
More of the brand refresh can be found over at Creative Review.
MTV International / Chocolate Gold Sunset from Universal Everything on Vimeo.
8 Comments
1. John… | July 2nd, 2009 at 4:22 am
I think it looks really nice those 2 clips.
2. 蜗牛设计… | July 2nd, 2009 at 11:15 pm
beautifu girl and site.
3. Jucarii… | July 4th, 2009 at 4:33 pm
looks nice, M is for michael :)
4. Joey… | July 7th, 2009 at 7:08 pm
Great find!
5. anunturi… | July 11th, 2009 at 5:19 am
It’s really a big loss the fact this branding will apply for all the 62 channels MTV has worldwide – the most interesting and inspiring aspect they ever had on the visual culture side was the diversity coming from the different design at the different countries thay are present. Thats a shame.
And the idents look fine, but let’s face, they are not beyond the contemporary design trend – and I wouldn’t expect much inovation anymore from MTV, specially with a “motto/mantra” such as pop x 1000%.
6. Ilina S… | July 12th, 2009 at 1:52 am
Best subliminals I have EVER seen. Whoever came up with this was a genious.
7. diseño grafico freelance… | July 17th, 2009 at 10:34 pm
muy buen blog de diseño! great blog! thanks from Argentina
8. diseño comunicacion visu… | July 23rd, 2009 at 5:22 pm
Muy buen blog de diseño! great blog! thanks from Argentina.